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Club holding Meta Platforms (META) reported mixed third-quarter results and weak forward guidance after the closing bell Wednesday. While beating expectations, revenue for Q3 dropped 4% to $27.71 billion. As for profitability, Family of Apps operating income came in at $9.34 billion, short versus expectations of $9.65 billion. Facebook Global Average Revenue per User (ARPU): $9.41 versus expectations of $9.83. Capital expenditures (capex) guidance was tightened to a range of $32 billion to $33 billion versus $30 billion to $34 billion previously forecast and above the $30.41 billion consensus.
Meta reports third-quarter earnings on Wednesday after the bell. Add it up, and Meta is expected to post its second straight quarter of declining sales. Meta is trying to make Reels more attractive to advertisers and has announced new ad formats intended to give businesses enhanced options for promoting their products through short videos. Most concerning are the user figures in the U.S. and Canada, its biggest region for revenue. In the second quarter of 2022, Meta counted 197 million daily active users in those two North American countries, down from 198 million in the same quarter in 2020.
Snap shares plummeted more than 25% in extended trading on Thursday after the social media company reported weaker-than-expected revenue for the third quarter. In August, Snap announced that it would lay off 20% of the company's roughly 6,000 employees as part of a major restructuring plan. Snap added that revenue growth is likely to keep decelerating in the fourth quarter, as that period "has historically been relatively more dependent on brand-oriented advertising revenue," which declined in the latest period. Snap also ended the production of its Snap Originals premium shows. Snap debuted the subscription service in June as a way for users to access exclusive and pre-release features for $3.99 a month.
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